A couple of months ago, a personal finance expert in the U.K. spoke out about the dangers of consumers carrying cash. He said that for customers, paying in cash is much riskier than paying with credit cards.
Understanding the risks associated with cash payments is an important topic for consumers, but it’s something businesses need to consider as well. Having customers pay in cash may seem like the more straightforward route, but could you be inadvertently putting your customers at risk?
Why Cashless Payments Are the Best Choice
For businesses, cutting down or eliminating cash payments is one of the best choices you can make. Listed below are three reasons why cashless payments are the better choice for consumers and businesses alike.
1. Cashless payment options are safer
Carrying a lot of cash isn’t safe because it can be easily lost or stolen. A lot is going on at entertainment centers, amusement parks, and water parks, so it’s easy for customers to misplace their money.
You can avoid this problem altogether by encouraging customers to pay with a credit card, prepaid card, or cashless wristband. You’ll provide a safer experience for your guests, and they’ll likely end up spending more money.
2. Provide a better experience for your guests
A growing number of businesses have stopped accepting cash payments, recognizing that cashless payments provide a better customer experience. Cashless payments are faster, easier to handle, and cut down on waiting time.
The key is to provide customers with a variety of options for cashless payments. In 2018, Starbucks tested out a cash-free policy at its Seattle location. The company was able to do this because so many of its customers make payments through the Starbucks app.
3. Reduce your operational expenses
On the surface, cash may seem like the less expensive option because there are no fees associated with it. But you need to think about the time and effort it takes for businesses to manage a lot of cash.
If your business accepts a lot of cash, then you need to pay employees to manage a cash drawer, count the money at the end of the day, and deposit it in the bank. Inevitably, you’ll find that you’re short on cash one day, and you’ll need to spend time accounting for that missing money.
According to one estimate, the average retailer spends four hours per day counting cash. So on average, you’re losing $10,556 per year, just counting cash payments.
How to Get Started With Cashless Payments
Increasingly, the U.S. and other countries are moving away from cash payments. Cashless payments are safer and provide a better experience for customers. Plus, your business will save time and money over the long run by moving away from cash.
Read More: [4 Ways Going Cashless Improves Your Guest Experience]
To your success!
Written by: Brian Johnson