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Santa Cruz Beach Boardwalk chooses CORE Cashless

Santa Cruz, CA – December 18, 2012: CORE Cashless is proud to announce the addition of Santa Cruz Beach Boardwalk to the growing CORE User Family. This historic park has selected CORE Cashless to provide the cashless revenue management systems for their arcades and midway games. In addition, CORE will be deploying cashless solutions at the park’s bowling center, miniature golf and laser tag.

Carl Arnett, Technical Director at Santa Cruz Beach Boardwalk, offered his thoughts on the park’s decision to partner with CORE: “The Santa Cruz Beach Boardwalk has been an innovation leader in using technology and automation to benefit its operations. We are happy to have now partnered with CORE Cashless to provide us with innovative front and back of house systems for our vast arcades, midway games and multiple attractions including miniature golf, laser tag and bowling center. The system will include self-service sales kiosks, attraction POS systems and redemption prize tracking.”

About The Santa Cruz Beach Boardwalk:

The historic Santa Cruz Beach Boardwalk features dozens of classic amusement park rides and games, plus miniature golf, laser tag, and family bowling. Named the World’s Best Seaside Amusement Park by industry experts, the Boardwalk is home to two National Historic Landmarks – The 1924 Giant Dipper roller coaster and 1911 Looff Carousel.